01Straight after the form
Your opportunity is ready
The first thing they get. Warm, short, and it hands them straight to their own briefing page rather than a PDF. Copy reworked to Josie's 2026-08-03 feedback, her words verbatim.
- Sends
- On form submit, within a minute
- Subject
- Your REVL opportunity is ready
- Preheader
- The brand, the model and the support behind every studio.
- Two CTAs
- Open your briefing to page two, and Book a call straight to its calendar
- Merge fields
first_name,state_name,briefing_url,booking_url- Shown with
- Alex, Victoria
Still open
- Both footers need REVL's real postal address. Sydney NSW is as far as our own notes go.
02Straight after a call is booked
Your call is booked
- Sends
- On booking, within a minute
- Subject
- Your REVL call is confirmed
- Preheader
- Thursday 6 August, 10:30am. Here is what we will cover.
- One CTA
- Add to calendar, with reschedule underneath
- Merge fields
first_name,call_datetime,call_timezone,call_duration,host_name,calendar_url,reschedule_url,briefing_url- Shown with
- Alex, Thursday 6 August, 10:30am AEST
Still open
- Who runs the discovery calls. The REVL franchise team holds the With line until REVL confirms a name.
Both are table based HTML at 640px with one breakpoint, so the mobile pane is the email's own layout rather than a picture of it. Acier does not survive an email client, so the one headline in each is an image with alt text and every other word is live text.
Sample data stands in for the merge fields. Nothing sends from here.